Real-life video production and marketing advise to help you in your video business! More and more videos are being produced every day; including: corporate image videos, motivational videos, educational videos, and instructional video. If you are a video producer, editor or cameraman, there’s a golden rule of production that I’d like to pass on to [...]

Getting Your Message Across: The other day I was at a real estate seminar where among the tools being promoted for real estate agent marketing included a video production kit. The kit allowed real estate agents to send their marketing message to wide ranging audiences as a means of selling more homes. One thing I [...]

Recording A Public Message No matter the type of business you own, at some point you will likely find yourself addressing your target audience. Many people prefer doing so through traditional means including through print advertising. Print advertising is effective for sending directed messages. You can do so using your logo and stationery or through [...]

Let’s Roll Tape: I broke into the video field as a cameraman/grip and became pretty good at my job. A few years later, I started editing videos on a regular basis. This took my shooting skills to a whole new level, especially when I began editing shows that I had shot. I discovered that there [...]

Real-life video production and marketing advise to help you in your video business! Determining your next video venture is a complex subject. Should you pick a topic that’s hot right now, like the reality-based series’ proliferating the cable and network channels? Should you try replicating a successful video that’s already on the market, like the [...]